Strengthen your “V”skills. Here are some newsletters to up your marketing game.

Unless you’re OK seeing your reflection from the glass ceiling, it’s no longer enough to be a marketer who only specializes in one stream of work. Call it integrated marketing, omnichannel, or just marketing, but the rockstar marketing strategists are the ones with the “V.”

Though a rare bird, a “V-shaped marketer” is someone who has has working knowledge in several core competencies of marketing while possessing deep specialization in a particular area — making them the ideal strategist.

Credit: Fish Eye Marketing

So, how do you begin down this path and, most importantly, how do you sustain your level of knowledge across a variety of dense marketing competencies?

Here’s a curated list of newsletters that should help you down this long, ever-changing road.

1. Marketing Brew

This newsletter brings you the latest stories shaping the marketing and advertising world.

2. AdFreak

I file this newsletter in the “inspiration” category. If you want to be Wowed and see examples of clever (goal-driven) campaign, this is a great newsletter.